"Mark has done a remarkable job of leveraging his experience working with SPD, Value Analysis, and the C-suite at hospitals to provide invaluable insight and strategic direction on how to get new products approved."

"Mark is the real deal. In a world of buzzwords, tryhards, and sleuths, Mark stands out with his extensive boots on the ground experience in the medical sales industry. Very few people I know are willing to assess and change their perspective, approach, and actually EXECUTE on their plan like Mark has. Conversations with him are refreshing and uplifting to know I have a like minded, ethical salesperson who walks a parallel walk of getting people what they need in the healthcare world."

"If you're in surgical sales and you have not scheduled a call with the Value Analysis Whisperer Mark Copeland, then repeat after me in your best Joker voice... "You know what I am? I'm a dog chasing cars. I wouldn't know what to do with one if I caught it." I'm incredibly grateful to Cope for helping us gain a better understanding of what they're actually looking for in all of these VAC meetings. He spent hours educating us and even created a custom tailored plan to help us accomplish our very lofty goals for the future. "

"This is the guy you need if you are launching a med device product and just heard “Can I see your VAC pack?" "

" I watched Mark's last webinar presentation. If you sell to healthcare this is essential training and will be more than worth your time. Don't make the mistake of thinking that you already know what Mark is going to teach you. Seriously. Don't."

"Had an amazing chat with Mark Copeland, the Value Analysis Whisperer, about a product I needed stronger economic data for. Mark helped me break down the time saved in both the OR and SPD, and showed me how to quantify that savings—a must when presenting to the Value Analysis Committee at any hospital. His insights were invaluable, especially when it comes to overcoming cost objections by clearly showing the bottom-line benefits."